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Inventology: How We Dream Up Things That Change the World

9780593073476
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A journey into the creative process to find out where great ideas come from.

Find out where great ideas come from.

A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system.

Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality?

In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to ‘impossible’ problems.

A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative.

Category:
Business/Management
Cover:
Paperback
Edition Number:
1
ISBN:
9780593073476
Pages:
270
Author:
Kennedy Pagan
Publisher:
BANTAM BOOKS
Release Year:
2016

Pagan Kennedy is a regular contributor to the New York Times and author of eleven books. A biography titled Black Livingstone made the NewYork Times Notable list and earned Massachusetts Book Award honors. She also has been the recipient of a Barnes and Noble Discover Award, a National Endowment for the Arts Fellowship in Fiction, and a Smithsonian Fellowship for science writing.