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Noise: A Flaw in Human Judgment

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THE INTERNATIONAL BESTSELLER

‘A monumental, gripping book … Outstanding’ SUNDAY TIMES

Noise may be the most important book I've read in more than a decade. A genuinely new idea so exceedingly important you will immediately put it into practice. A masterpiece’
Angela Duckworth, author of Grit

‘An absolutely brilliant investigation of a massive societal problem that has been hiding in plain sight’
Steven Levitt, co-author of Freakonomics

From the world-leaders in strategic thinking and the multi-million copy bestselling authors of Thinking Fast and Slow and Nudge, the next big book to change the way you think.

We like to think we make decisions based on good reasoning – and that our doctors, judges, politicians, economic forecasters and employers do too. In this groundbreaking book, three world-leading behavioural scientists come together to assess the last great fault in our collective decision-making: noise.

We all make bad judgements more than we think. Noise shows us what we can do to make better ones.

Authors: Kahneman Daniel, Sunstein Cass, Sibony Olivier
Publisher: WILLIAM COLLINS
Pages: 464
ISBN: 9780008534448
Cover: Paperback
Edition Number: 1
Release Year: 2022

Daniel Kahneman is a Senior Scholar at Princeton University, and Emeritus Professor of Public Affairs, Woodrow Wilson School of Public and International Affairs. He was awarded the Nobel Prize in Economics in 2002.

Cass R. Sunstein is Robert Walmsley University Professor at Harvard Law School and Chair of a WHO advisory group on behavioral science and health. He was Administrator of the White House Office of Information and Regulatory Affairs in the Obama administration. He is the author of The Cost-Benefit Revolution, How Change Happens, Too Much Information (all three published by the MIT Press), Nudge (with Richard H. Thaler), and other books.

Olivier Sibony is a professor, writer and keynote speaker specializing in the quality of strategic thinking and the design of decision processes. Olivier teaches Strategy, Decision Making and Problem Solving at HEC Paris. He is also an Associate Fellow of Saïd Business School in Oxford University. Previously, Olivier spent 25 years with McKinsey & Company in France and in the U.S., where he was a Senior Partner. There, he was, at various times, a leader of the Global Strategy Practice and of the Consumer Goods & Retail Sector. Sibony is a graduate of HEC Paris and holds a Ph. D. from Université Paris-Dauphine. He is a knight in the French Order of the Légion d’Honneur. He is married and the father of two children. He lives in Paris.

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