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Strategic Decisions: The 30 Most Useful Models

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In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.

Provides a process model, the 'strategic decisions circle', for choosing the right strategic model

Introduces the thirty most widely used and effective strategy models, suitable for use across a wide variety of contexts

Designed as a consulting tool, written in a concise style with illustrative graphics

Συγγραφέας: Planellas Marcel
Εκδότης: CAMBRIDGE UNIVERSITY PRESS
Σελίδες: 202
ISBN: 9781108731959
Εξώφυλλο: Μαλακό Εξώφυλλο
Αριθμός Έκδοσης: 1
Έτος έκδοσης: 2019

Part I. The Circle of Strategic Decisions:

1. Three stages, three questions
2. Strategic analysis
3. Strategic decisions
4. Strategy implementation
5. How to make strategic decisions
Part II. The 30 Most Useful Models:
6. Abell's three dimensions
7. Yin-yang vision
8. Golden circle model
9. PESTEL analysis
10. Scenario analysis
11. SWOT analysis
12. Porter's five forces
13. Cultural web
14. Resource-based view
15. Generic strategies
16. Ansoff's matrix
17. Uppsala model
18. Taxonomy of strategic alliances
19. BCG portfolio matrix
20. McKinsey portfolio
21. Blue ocean strategy
22. Competing for the future
23. Business model canvas
24. Disruptive innovation
25. Open innovation
26. Diffusion of innovations model
27. Phases of growth
28. Value chain
29. 7-S model
30. Balanced scorecard
31. 8-step change model
32. Transient advantages
33. Deliberate and emergent strategies
34. Learning in a double loop
35. Black swan theory
Epilogue
Notes
References to the graphics
Acknowledgments

About the authors.

Marcel Planellas has been a professor in the Department of Strategy and General Management at ESADE Business School (Ramon Llull University), Barcelona since 1986. As a consultant, he has directed strategy reflection processes and has worked as an independent board member.

Anna Muni is Head of Strategy and Innovation at Batllegroup and a professor of Brand Strategy at BAU Centro Universitario de Diseño de Barcelona (University of Vic – Central University of Catalonia). She has worked on brand creation, strategy, and development for some of the leading names in the mass consumption, tourism, telecommunications, financial services, and public administration sectors.

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