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Marchand Lorraine

Lorraine Marchand is general manager of life sciences at IBM Watson Health and has three decades of experience in new product development. She has held leadership positions at Bristol Myers Squibb, Covance, Cognizant, and IQVIA, and she cofounded four companies. Marchand is an adjunct professor of management and serves on the Healthcare and Pharmaceutical Management Program Advisory Board at Columbia Business School.

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The Innovation Mindset: Eight Essential Steps to Transform Any Industry
Innovation requires more than a eureka moment. The vast majority of new product ideas never make it...
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