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Prabhu Jaideep

Jaideep Prabhu is Professor of Marketing and Director of the Centre for India & Global Business at Cambridge Judge Business School. His research and consulting expertise straddles marketing, innovation, strategy and international business. In 2016, Jaideep Prabhu was named as a management thinker 'most likely to shape the future of how organisations are managed and led' by Thinkers50.

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How Should A Government Be?: The New Levers of State Power
When the art of government itself is changing, the old political divisions no longer make sense. Joi...
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