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Business Strategy : Managing Uncertainty, Opportunity and Enterprise

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Written in an accessible and engaging styleIntended for managers, MBAs, and strategy consultantsProposes a distinctively enterprising approach to strategyAddresses uncertainty, judgement, and opportunity in the strategic processProvides useful guides to the strategy literature and to using the book in the classroom

Author: Spender J
Publisher: OXFORD UNIVERSITY PRESS
Pages: 314
ISBN: 9780199686544
Cover: Hardback
Edition Number: 1
Release Year: 2014

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